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This December, Southern California interior design entrepreneur and tastemaker Michael Valles will open a new retail location of his Interior Illusions  store in West Hollywood near Beverly and Robertson.

The new store will exclusively feature products from the Curator Collection by Calvin Klein Home. The store will be the only destination in the Los Angeles area for consumers to purchase products from the Curator Collection, which includes furniture, bedding, rugs, flatware, tabletop décor and more.

“Even with the economic situation, there is still a high demand for furniture and home goods that are classic, modern and luxurious,” said Michael Valles. “With this new showroom, we are giving consumers a reason to come in and visit the new location by exclusively offering the Curator Collection by Calvin Klein Home – something they can’t get anywhere else in the area.”

The new store will add to the stores already operated by Valles, including Interior Illusions locations in West Hollywood, Santa Monica and Palm Springs. In December 2009, he opened I Squared in downtown Los Angeles catering to his loft-dwelling clientele with an appetite for locally available modern furniture and accessories.

Renovations of the new location are currently underway. A grand opening of the store will be held in early 2011 with additional product categories and new collections becoming available in the new year as well.